WordPress is the world’s most popular Content Management System, and is used by millions of websites. Supporting giants like MTV and UPS, WordPress is indeed a global phenomenon, and its popularity on the internet is matchless. However, although today WordPress is the best in its league when it comes to popularity, it had humble beginnings and was once just a modest blogging tool. The success story of WordPress is indeed incredible.
Nowadays, WordPress has become a household name and a brand that virtually every website owner or designer has heard of or already uses. So it’s really no wonder how WordPress currently boasts of chairing the throne of being the peak of content management systems. So, what lessons can one learn from the monumental rise of WordPress in a short span of a little over a decade? Namerific was intrigued to find out more…
Tracking its Unbelievable Success
WordPress today rules more than half of the CMS market share, and its closest competitors in the CMS hemisphere are Drupal and Joomla!, with a combined market share of 13%. Clearly, WordPress is way ahead of the competition, and this in itself is an impressive accomplishment.
Rewind to 2004, when WordPress began as a junction of a simple blogging tool called CafeLog or b2. Essentially, WordPress was a mere replacement to an already existing service.
So what makes WordPress so popular? It all boils down to some of the extremely user-friendly design choices and features it offers. The fact that it’s an open source program that doesn’t cost a cent to download and use is its initial bonus.
When it comes to usability, other brands pale in comparison to WordPress. The design and layout is extremely easy to understand whether you’re a beginner or advanced user. The option to completely customize the look and feel of your blog or website without any trouble through the addition of plugins and themes is a fantastic feature.
WordPress is extremely malleable to all types of content. Whether you’re creating a blog, static webpage, shop, or a business website/blog hybrid, WordPress has your back. It is quite possibly the most handy and flexible platform in existence.
The Importance of Community
Its very active and dedicated community is another big reason behind the popularity of this CMS. Success of any software is greatly dependent on how loyal the community is, because without that, even the best software might be an epic fail. However, this doesn’t only include individuals who contribute an area to the WordPress core, but it includes numerous other people around the world. Everyone has a part to play behind the triumph of WordPress. Your software is only as good as the commitment of the community behind it. For instance, WordPress publications — WordPress Tavern, WordPress Lift and of course, Torque Magazine — play an important part in the progress and proliferation of WordPress.
WordPress has risen by leaps and bounds in the past few years, and a good reason behind this is that many sub-economies depend on it. Many firms now have their business models dependent entirely on it. Managed WordPress hosting companies, WordPress development agencies, premium plugin and theme shops, and so on —rely on WordPress, and its popularity. As such, it goes without saying that if your software is capable of sustaining an economic system of its own, it has a higher success rate. WordPress rose to popularity because it filled the void of a proper blogging platform, and catered to the needs of many users. It is because of this very usefulness it has had a loyal community supporting it. Moreover, its willingness to adapt and respond to positive feedback, and ultimately being something that can possibly be the cause of a sustainable business model —has been the main foundation of its success.
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